The Etisalat Prize for Innovation 2012 seeks to highlight the facilitation and promotion of Mobile Broadband in Africa.


Broadband is primarily mobile in the African continent and critical to its economic development. A rise of ten mobile phones per 100 people boosts GDP growth by 0.6%, this in turn results in improved market information flow assisting small to medium sized businesses attract customers, and ultimately improving social links.

Eligibility

Entry is open to all players in the African Mobile Broadband eco-system (as listed below). This includes corporate organisations, SME’s and individuals developing advanced mobile broadband solutions.

Entry is open to:

African Mobile Network Operators (MNO) and Mobile Virtual Network Operators (MVNO) with innovative Broadband products or services using the GSM network family (2G GPRS & EDGE, 3G, HSPA, LTE)
Handset and/or Device manufacturers

– ­Dongles & Modems
-­ Embedded Devices
-­ Tablets & eReaders

Apps Developers and other Software service providers making use of mobile broadband capability

Radio & Core network Infrastructure suppliers enabling broadband products.

Content Developers

The product or service entered here must have been launched and commercially available prior to the closing deadline of the awards 7th September 2012. Supporting evidence must be provided for launch and quoted commercial figures including details of countries or regions where the service is available.

The prize will be awarded in 2 categories; a first prize for the most innovative product or service launched in the last 12 months and a second award will go to the most innovative idea for driving or facilitating mobile broadband use in Africa.

Entries will need to show demonstrable impact on broadband usage, and impressive uptake from customers.

Etisalat has a lauded track record for innovation in the Nigerian market and it remains one of the pillars of its business strategy. Since starting commercial operations in 2008 a number of Etisalat’s products and services have been innovative firsts, including the first to launch an environmentally-friendly product in Africa, Eco SIM, and first to launch fast & affordable mobile broadband over 3.75G.

Etisalat believes innovation should go beyond improvements in existing products and services, and instead have real valuable social or economic impact to customers. In support of this belief, Etisalat is proud to announce the first edition of this prize encouraging and celebrating valuable innovation in the African market.

Prizes

The prize will be awarded in 2 subcategories with a prize for the most innovative product or service launched in the last 12 months and a second prize for the most innovative idea for driving or facilitating mobile broadband use in Africa

Category 1: Existing product or service (launched in the last 12 months)

Prize Money: $25,000
3 Samsung Galaxy Notes
Profiling of winner and advertising in National dailies

Category 2: Innovative Idea/Up and Coming (SME or individual)

Prize Money: $10,000
3 Samsung Galaxy Notes
Access to experts who can guide you in the development of the idea
Profiling of winner and advertising in National dailies
Business Development Academy:
– ­Access to network resources for testing, knowledgebase, etc.

Submit an Entry Now

Submissions close September 6th 2012.  Visit or Click on Etisalat Website for more…


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