After months of multiple club hops, international performances, official song release, the invite-only finale was a rich mix of nostalgic classics and the celebration of the ‘new school’.
Produced and directed by Sound Sultan & Baba Dee, the guest experience started long before the first act emerged on stage.
Upon arrival, guests were guided through the Artistry ‘Tunnel of Fame’, leading guests onto a beachside cocktail area where trademark recipes were served alongside delicate canapes.
Music industry stakeholders, consumers, competition winners, and VIP guests were shortly invited into the concert hall. The auditorium was beautifully decked out with plush white lounge sofas, mute lighting, a rotating bar and a Selfie Artistry photo booth.
EME’s Shaydee kicked off the show with a pulsating performance, which ushered in uninterrupted performances from other supporting acts, Yung GreyC, Yung L, Endia, Orezi, Runtown, Reminisce and Lil Kesh.
Baba Fryo activated a trip down memory lane with his renditions of Denge Pose and Marvellous Benjy followed with his classic hit, Swo.
Mad Mellon, Mountain Black, Ruggedman, Azadus, Blackky, Jazzman Olofin, Olu Maintain kept guests on their feet.
…and that was just the beginning. The emergence of 90s boy band, Styl Plus turned the hall into a frenzy.
Hennessy Artistry 2014 headliner, Wizkid shortly after took to the stage with electrifying performances of In my Bed, Caro, Ojuelegba, Ginger and more.
“It’s been an amazing journey on the Hennessy Artistry 2014 experience. I loved every single bit of it… Tonight, we are killing it!” Wiz said during his performance.
Star Boy, Wizzy later introduced Africa’s Pop icon, 2Face Idibia as both headliners performed the 2014 Hennessy Artistry official song, “Dance Go”.
“Hennessy Artistry 2014 has been one hell of a journey… I just want to say thank you to everyone who has supported us so far. We are not done with the surprises… Tonight all of us go craze… Eau De Vie!” 2Face said.
2Face took over the stage taking the audience of a music journey which dates as far back as his first solo album ‘Grass to Grace’.
…But he had one more surprise for the audience. He called out his former group, Plantashun Boyz.
Brand Manager, Hennessy Nigeria, Lere Awokoya said, “This is what Hennessy Artistry is about…it’s a platform that was created to show appreciation to music – it celebrates music because music is in the DNA of Hennessy. Great show, amazing audience and a big thank you to all our friends who performed tonight.”
Notable faces at this year’s grand finale include Brand manager, Moet an Chandon, Anne Ogunsulire, Efe Omorogbe, Deji Awokoya, Cobhams, Freeze, Yaw, Ayo Animashaun, Sam Onyemelukwe, Jimmie, DJ Jimmy Jatt, Kelechi Amadi Obi, DJ Spinal, Uti Nwachukwu, Emmanuel Ikubuese, Toolz, Tunde Demuren, Frank Edoho, Gbemi Olateru-Olagbegi, TeeY Mix, Yvonne Vixen Ekwere, Lynxxx, Elohor Aisien, Dolapo Oni, Oreka Godis and Lamide Akintobi.
Others include EFA, DJ Obi, Lilian Unachukwu, Tola Odunsi, Emmanuel Ikubuese, Niyola, Chidinma, Praiz, Sasha, Tomi Odunsi, Osas Ighodalo, Tania Omotayo, Maria Okanrende, Fade Ogunro, Tunde Ednut, Zainab Balogun, Zaina, Tosyn Bucknor, Reekado Banks,
The Hennessy Artistry 2014 made it’s mark as the first ever Artistry project to leave the shores of Nigeria to give the premium art of blending to Hennessy lovers within Africa. With an exciting music concert in Ghana and club tour in South Africa, lovers of Hennessy can only have greater expectations for next years project.
The Hennessy Artistry 2014 set a new benchmark for the annual activation. Stay tuned for the official ‘Dance Go’ music video set for release in the coming weeks.